Novel Coronavirus (COVID-19) – strategic communications considerations
The Coronavirus (COVID-19) global health crisis gripping the world is having devastating impacts on lives, economies, our everyday way of life and those businesses and companies we rely on each day.
At Bastion Reputation Management our trademark is that we help our clients be their best on their best day and the best they can be on their worst day.
While the circumstances we each face are unique, we all want to do the right thing by the people who matter most to us. Making and communicating the difficult decisions needed to manage the effects of the virus in a timely manner is crucial to looking after your people, ensuring business continuity and maintaining the trust and confidence of key stakeholders.
The following overview summarises some of these challenges and provides some considerations to manage these in the best way possible.
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